Sony's new digital photo frames aren't just for pictures anymore

Friday, Sep 03, 2010

Sony today announced three new S-Frame() digital
photo frames (models DPF-XR100, DPF-VR100 and DPF-D830) that let consumers
keep their favorite memories close with innovative, high-quality features,
including video playback and battery operated capabilities.

The 10" DPF-XR100 and DPF-VR100 models offer HD video playback capabilities,
allowing consumers to view detailed, realistic video with vivid colors and
contrast directly on the units' high-resolution WSVGA LED backlight LCD
screen.

The 8" DPF-D830 model is Sony's first battery operated digital photo frame,
allowing for easy portability in the home. The DPF-D830 also features SD
video playback capability.

"Our new digital photo frames offer consumers a variety of options for
enjoying their favorite photos and videos in any room of the house or at the
office," said Michelle Seemann, product manager for digital imaging
peripherals at Sony of Canada Ltd. "These frames give consumers an easy and
fun way to enjoy their photos and videos, with amazing quality and clarity."


Innovative Design

The high-end 10" XR100 and VR100 offer SD and HD video (AVCHD) playback via
media card, allowing you to conveniently enjoy your favorite HD videos along
with your photos. The 10.2-inch (diagonal) high-resolution WSVGA LED
backlight LCD screen provides detailed video and life-like images with
vibrant colors. An advanced image processor inside the frames makes these
frames capable of handling footage taken with even the most advanced digital
cameras or HD camcorders.

The frames also feature stereo audio, a convenient alarm mode and Sweep
Panorama playback, helping you easily view and showcase those beautiful
panoramic photos taken by Sony Cyber-shot® cameras.

Sony's exclusive TruBlack technology improves how your content looks on the
XR100 by reducing reflection and enhancing contrast to ensure more natural
tones.

The D830 is Sony's first digital photo frame powered by a built-in
rechargeable battery (up to 100 minutes, based on photos only), so the frame
can be passed around when you have family or friends over.

With 2GB of internal memory, each of these three frames can store thousands
of images. Maximizing internal space, the models offer auto-resizing that
downsizes photos so you can store them within the device and return your
memory card back to your camera. Additionally, they're equipped with three
preloaded music tracks, but allow users to copy their own MP3 files to the
internal memory.

Feature-Packed Frames for Every Budget

Sony has also announced eight additional S-Frame models (models 7"
DPF-A710, 7" DPF-D720, 7" DPF-D720BU, 7" DPF-D720BQ, 8" DPF-D820, 8"
DPP-F800, 10" DPF-D1010, 10" DPF-D1020) to its line of digital photo frames
today, offering a range of options for consumers on any budget. The frames
vary by screen size and internal memory, and range in price from about $80
to $240.

Models DPF-D720, DPF-D720BU, DPF-D720BQ, DPF-D820, DPF-D1020 are also
compatible with Motion JPEG (AVI and MOV) files and MP3 files.

Model DPP-F800 is an 8" frame featuring a built-in high quality
dye-sublimation 4"x6" photo printer.

All the frames introduced today offer convenient features such as slide show
variations, an auto orientation sensor to detect if your frame has been
placed horizontally or vertically, clock and calendar views, and index modes
so you can preview several photos at once. You can also conserve energy by
using the auto power on/off setting to program when you want the frame to
turn on in the morning and off at night. Functions of the digital photo
frame can be managed using the included remote controller.

Digital images can be loaded onto the internal memory of the digital photo
frames from several types of media cards, including Memory Stick PRO, Memory
Stick PRO Duo, SD and SDHC Memory Card, and MMC. Photos can also be
transferred to the frames from a computer via a USB cable (optional).
All models support JPEG and RAW (thumbnail preview) image file formats.

Limited Edition Models decorated with SWAROVSKI ELEMENTS

Two new 7" models that are decorated with SWAROVSKI ELEMENTS (DPF-D720BU,
DPF-D720BQ) will also be available this fall. Both models include all the
features of the DPF-D720 model, including MP3 audio file and Motion JPEG
video playback capability.

Pricing and Availability

The eleven new S-Frame models will be available at sonystyle.ca, at Sony
Style® retail stores in Canada, and through the Sony Retailer Network
nationwide.

Source: Sony